Sandeep Bansal
Chief of strategy
An entrepreneur since 1996, Sandeep has built affiliate systems, marketing automation tools, and scaled email campaigns (1B+ annually). Since 2020, he has focused on improving DTC brand performance, specializing in customer acquisition, engagement, and retention. Passionate about marketing and technology, Sandeep brings decades of expertise to every challenge.
Expertise
Email Marketing
Digital Marketing
E-commerce
Lead Generation
Education
Delhi University
Bachelors in Science, Mathematics
Author
A Case for Affiliate Marketing for DTC Brands
Why Affiliate Marketing is a Powerful Tool for DTC Brands Direct-to-consumer (DTC) brands have disrupted traditional retail by selling directly to consumers online. However, they
45% More SEO Traffic – With This Weird Trick
Hey there A research conductd by Yotpo revealed the transformative power of customer reviews in search engine optimization (SEO) for eCommerce. Yotpo analyzed SEO trends across
Maximize Your Sales with These 7 Proven Upsell Emails
Are you leaving money on the table by neglecting to include upselling emails in your marketing strategy? You are not alone. Many businesses overlook the revenue-boosting
Using Bootcamps For Lead Generation
Hosting a multi-day virtual boot camp is an intensive but effective lead magnet strategy for brands to establish expertise and authority. Bootcamps features a series
Using Audits As a Tool for Lead Generation
Offering a free audit makes for an effective lead magnet tactic for DTC companies. Audits analyze a prospect’s existing products, routines, or practices to provide
Using Discount Codes As Lead Magnets in DTC eCommerce
Discount codes and coupons have long been a staple marketing tactic for ecommerce brands to incentivize purchases and sales. When offered as lead magnets, discount
